Leading Meeting Professionals

Professional Convention Management Association
Online Resources
Collapse 2015 Education Conference Experiment Digest

At Education Conference this year we created "experiment" posters describing new innovations and risks taken for the event.  This digest, available the week of 6/29, will summarize the experiments, participant observations, and lessons learned.

By registering now for the digest, it will be automatically added to your online classroom when it becomes available.

Formats Available: Download
Original Program Date: June 22, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO 2015 Education Conference Experiment Digest
Collapse 2015 Education Conference Session Resources

 

Access the 2015 Education Conference session resources*, including:

  • Session slide decks 
  • Handouts

*Availability is dependent upon speaker permission.

Purchase the Rewind today!  Watch captured content from this annual meeting - access for 365 days.

Formats Available: Download the PDF
Original Program Date: June 17, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO 2015 Education Conference Session Resources
Collapse Decision to Attend Study Phase One Results - UPDATED FULL REPORT

This extensive report presents information collected from an on-line survey resulting in 7,171 responses from current and potential attendees. The survey examined the reasons individuals chose to attend or not attend conventions and exhibitions, held by 10 different organizations representing a wide variety of professions and industries. This data will be used as the baseline metrics for measuring what influences and what deters attendee participation. The future goal of the study is to go beyond the traditional group profile by adding behavioral data that will allow meeting professionals, show organizers and DMOs to tailor their conventions and exhibitions to maximize on needs, attitudes and preferences indicated by potential attendees.

Formats Available: Download the PDF
Original Program Date: April 03, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO Decision to Attend Study Phase One Results - UPDATED FULL REPORT
Collapse VEI: Hybrid "Day Of" Key Tips

Access four key resources to help you build your hybrid events, including:

  • Tips for Making Your Meeting Hybrid - The first time you try anything, there can be a lot of uncertainty. This guide will offer ideas on how to create success the first time out.
  • Marketing a Hybrid Event - The way you promote a hybrid event is very similar to how you market a face-to-face event. Cannibalization of face-to-face attendance has been proven to be a myth, so don’t let that stand in your way.
  • Key Tips for the Day of Your Event - How exciting! After all the prep calls and onsite testing of equipment, you have made it to the live day. Don’t panic – things will be fine.
  • Revenue Generation Opportunities - If one of your objectives is to generate revenue to offset costs or create another revenue source, consider these opportunities.
Formats Available: Download the PDF
Original Program Date: February 12, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO VEI: Hybrid "Day Of" Key Tips
Collapse Decision to Attend Study Phase One Results - EXECUTIVE SUMMARY

This extensive report presents information collected from an on-line survey resulting in 7,171 responses from current and potential attendees. The survey examined the reasons individuals chose to attend or not attend conventions and exhibitions, held by 10 different organizations representing a wide variety of professions and industries. This data will be used as the baseline metrics for measuring what influences and what deters attendee participation. The future goal of the study is to go beyond the traditional group profile by adding behavioral data that will allow meeting professionals, show organizers and DMOs to tailor their conventions and exhibitions to maximize on needs, attitudes and preferences indicated by potential attendees.

Formats Available: Download the PDF
Original Program Date: February 02, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO Decision to Attend Study Phase One Results - EXECUTIVE SUMMARY
Collapse Decision to Attend Study Phase One Results - FULL REPORT

This extensive report presents information collected from an on-line survey resulting in 7,171 responses from current and potential attendees. The survey examined the reasons individuals chose to attend or not attend conventions and exhibitions, held by 10 different organizations representing a wide variety of professions and industries. This data will be used as the baseline metrics for measuring what influences and what deters attendee participation. The future goal of the study is to go beyond the traditional group profile by adding behavioral data that will allow meeting professionals, show organizers and DMOs to tailor their conventions and exhibitions to maximize on needs, attitudes and preferences indicated by potential attendees.

Formats Available: Download the PDF
Original Program Date: February 02, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO Decision to Attend Study Phase One Results - FULL REPORT
Collapse Convening Leaders 2015 Session Resources

Access the 2015 Convening Leaders session resources*, including:

  • Session slide decks 
  • Handouts

*Availability is dependent upon speaker permission.


Purchase the Rewind today!  Watch captured content from our Chicago annual meeting - access for 365 days.

 

 

Formats Available: Download the PDF
Original Program Date: January 14, 2015
On-Demand Release Date: Available Now
MORE INFOMORE INFO Convening Leaders 2015 Session Resources
Collapse Bridging the Gap -  Develop a Centralized Structure for Meeting Management

In this white paper, brought to you by Lanyon, procurement, travel and other executives will learn about what types of risk are inherent in meetings. We'll also explorehow a strategic meetings management program (SMMP) can mitigate potential problems and prevent the corporate financial losses often associated with them.


Brought to you by:

Formats Available: Download the PDF
Original Program Date: September 19, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Bridging the Gap -  Develop a Centralized Structure for Meeting Management
Collapse Accessible Meetings and Events Toolkit

This resource was developed and distributed with permission by the American Bar Association's Commission on Disability Rights.

It is intended to assist organizations in planning meetings and events that are accessible to persons with disabilities. It provides recommendations and checklists for all phases of a meeting or an event, from choosing the venue to promotion, registration, presentations, materials, social events, meals, and staff and volunteer training.

Please keep in mind that it is impossible to anticipate every barrier that might limit or preclude participation by a valued member. Moreover, because new ideas for improving accessibility and new technologies continue to emerge, this toolkit should be viewed as a living document that is meant to evolve. 

Formats Available: Download the PDF
Original Program Date: August 15, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Accessible Meetings and Events Toolkit
Collapse Value-Added Tax (VAT): Quick Tips Resource

The EU VAT laws have undergone comprehensive changes which have to be implemented by member states by 2015. This resource presents quick tips and questions to consider when planning events in the European Union.

 

Formats Available: Download the PDF
Original Program Date: July 07, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Value-Added Tax (VAT): Quick Tips Resource
Collapse Education Conference 2014 Key Takeaway Digest

We've collected all concurrent session presentations and handouts in one handy place for your convenience!  Even if you weren't able to attend the 2014 Education Conference in Toronto, you can view our session content.

Extend your learning by purchasing the 2014 Education Conference Rewind Package!

This resource contains:

  • Monday 6/23 Concurrent Session Slides & Handouts
  • Tuesday 6/24 Open Space Learning Digest

In additional to the traditional breakout resources, you'll get to see our latest efforts in creating innovative, interactive learning.

Formats Available: Download the PDF
Original Program Date: June 23, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Education Conference 2014 Key Takeaway Digest
Collapse VEI Digital Event Benchmark Report 2014

The Digital Event Benchmark Report was produced to provide event, meeting, learning and marketing professionals a tool to assess the performance of their digital initiatives and identify areas of opportunity.

Formats Available: Download the PDF
Original Program Date: June 16, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO VEI Digital Event Benchmark Report 2014
Collapse VEI Hybrid Event Equipment Checklist

Use this list to help you plan for hybrid meetings. This resource will help you stream sessions live from F2F meetings, including AV equipment, internet info, and approximate costs.

Formats Available: Download the PDF
Original Program Date: June 16, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO VEI Hybrid Event Equipment Checklist
Collapse Best Practices to Track, Manage, and Measure Meetings & Event ROI

Successfully managing meetings and events is like a game of tug-of-war. On one side, there is intense corporate
pressure to control costs and prove event return on investment (ROI). On the other side, there’s pull from rising meeting and event costs and spending levels.

A new Lanyon-sponsored survey reveals that companies who adopt and implement event management technology that centralizes event planning and helps enforce a central meetings policy can reap up to $2.2 million in event savings annually. 

To help organizations better control costs and track ROI,
Lanyon commissioned a study with International Marketing
& Technology Solutions, Inc. (IMTS) in the fall of 2013.

Download the survey results now to learn how to prove event ROI and reduce costs.

Formats Available: Download the PDF
Original Program Date: May 19, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Best Practices to Track, Manage, and Measure Meetings & Event ROI
Collapse 2014 Convening Leaders Guide to Innovations

Often considered an incubator for new ideas in the meetings industry, PCMA’s Convening Leaders takes event risks so our attendees can witness firsthand how they turn out.

Sometimes, these risks are successful and are repeated, sometimes they are thrown out and we start over. And still other times, we take the successful “pieces” of an experiment and build upon it for the next time. In all cases, our thought process in planning this event remains the same—everything is a teaching and a learning moment.

Download the PDF now and find out how you can apply our new ideas to your own meetings.

Formats Available: Download the PDF
Original Program Date: May 15, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO 2014 Convening Leaders Guide to Innovations
Collapse Emergency Action Plan Template

This fully customizable emergency action plan template was developed as a wide-ranging crisis management plan to help your event management team ensure maximum safety in case of an emergency situation during your event. It is intended to provide basic steps during specific emergencies and roles played by staff and management.

Members of the industry may download the resource to update and use for their own purposes.  By registering for and downloading this template, you agree to the following TERMS OF USE:

  • By registering for this template, user agrees to indemnify and hold harmless PCMA from and against any claims, expenses, liability or damages arising from use of this template. This template may not be resold or redistributed in whole or in part at any time.
Formats Available: Download the PDF
Original Program Date: April 01, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Emergency Action Plan Template
Collapse Convening Leaders 2014 Session Resources

Access all permitted* handouts and slide presendations from Convening Leaders 2014 in Boston.  Click on "View Online" at right to open the list.

Attachments are organized alphabetically by session name.

*If a session is not listed PCMA was not granted permission to make handouts available post meeting.

 

Access these handouts and much more!  Click here to learn more about the 2014 Convening Leaders Rewind, containing 60+ captured sessions and educational clock hours for CEUs.

Formats Available: Download the PDF
Original Program Date: January 22, 2014
On-Demand Release Date: Available Now
MORE INFOMORE INFO Convening Leaders 2014 Session Resources
Collapse The Future of Events is Mobile - Whitepaper

The days of switching off your cell phone during meetings, events and conferences are over as organizations, businesses and brands are asking people to switch on and get connected. 

The mobile revolution is here and is set to grow and evolve rapidly over the coming years, but what does this mean for the events industry, and how will it change and shape the industry as we know it?

This whitepaper will discuss the evolution of mobile technology, look at what it is, where it came from, the part it plays in the event industry today and how it will reshape the event industry of tomorrow.

 

This resource accompanies "The Future of Events is Mobile" OnDemand webinar.  Click here to access.

Formats Available: Download the PDF
Original Program Date: December 11, 2013
On-Demand Release Date: Available Now
MORE INFOMORE INFO The Future of Events is Mobile - Whitepaper
Collapse ACTIVE Social Media Playbook

This definitive guide to social media, developed by the ACTIVE Network, slices and dices the quickly moving target that is social media into easily digestible steps and tips designed to move you from social start-up to social genius. You’ll uncover:

  • Full tip sheets for using Facebook, Twitter, LinkedIn, YouTube, Blogging, Google+ and Pinterest before, during and after your events
  • Introductions to more than 25 other social media platforms
  • What to include in your social media strategy
  • Key social media terminology
  • Measuring your social media success

With this Playbook, you will never again post without a strategy, question your choice of platform or fail to understand your social media metrics.

Formats Available: Download the PDF
Original Program Date: October 18, 2013
On-Demand Release Date: Available Now
MORE INFOMORE INFO ACTIVE Social Media Playbook
Collapse How to Gather and Apply Event Intelligence

How well do you know your attendees?

Thanks to Eric Olson, CEO & President, Zerista, and Staci Clark, Global Marketing Strategy Manager, Cisco Systems, you can start to answer that question with a resounding “very well.” Olson and Clark have written a new white paper titled “How to Gather and Apply Event Intelligence”, and it will walk you through the who, what, how and why of the transformative powers of collecting data for your event.

Whether you manage a convention center, manage a meeting or manage a hotel, all that data is going to be one of the most powerful tools available in the future. Chances are that many of your competitors are already leveraging it to make more money, make better operational decisions and make themselves look even more customer-friendly.

Interested in learning more about what event intelligence and data collection can do for you, your organization and your meeting? Download the full white paper by clicking on “View Online” to the right. 

Formats Available: Download the PDF
Original Program Date: September 13, 2013
On-Demand Release Date: Available Now
MORE INFOMORE INFO How to Gather and Apply Event Intelligence