Leading Meeting Professionals

Professional Convention Management Association

This definitive guide to social media, developed by the ACTIVE Network, slices and dices the quickly moving target that is social media into easily digestible steps and tips designed to move you from social start-up to social genius. You’ll uncover:

  • Full tip sheets for using Facebook, Twitter, LinkedIn, YouTube, Blogging, Google+ and Pinterest before, during and after your events
  • Introductions to more than 25 other social media platforms
  • What to include in your social media strategy
  • Key social media terminology
  • Measuring your social media success

With this Playbook, you will never again post without a strategy, question your choice of platform or fail to understand your social media metrics.

Program Information
Program Date:
October 18, 2013
ACTIVE Social Media Playbook
Individual module purchase: Selected
Download the PDF
This Program is presented free of charge.